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What are Wisconsin’s bad faith insurance laws?

On Behalf of | May 9, 2025 | Bad Faith Insurance

Bad faith insurance laws protect policyholders from insurers who act dishonestly or unfairly during the claims process. These laws require insurers to act in good faith and follow the terms of their policies when processing claims. If an insurance company fails to do so, policyholders can pursue legal recourse under Wisconsin’s bad faith insurance laws.

Defining bad faith insurance

An insurer acts in bad faith when it denies a claim, delays payment, or fails to investigate a claim without a reasonable basis. Bad faith can also occur when the insurance company refuses to settle a claim promptly or demands unreasonable terms that do not align with the policyholder’s coverage. Essentially, bad faith occurs when the insurer prioritizes its own interests over its obligations to the policyholder.

Legal actions in response to bad faith insurance

If you believe your insurer acts in bad faith, Wisconsin law provides avenues to seek compensation. Policyholders can file a bad faith lawsuit against the insurer, seeking both actual damages and punitive damages. Actual damages result from the insurer’s actions, while punitive damages punish the insurer for misconduct and deter future bad faith practices.

Importance of documenting bad faith actions

If you suspect bad faith, keep detailed records of your interactions with the insurer. Documenting communication, claim denials, delays, and any unreasonable demands can provide valuable evidence to support your claim. Proving bad faith typically requires showing that the insurer acted with knowledge or reckless disregard of its obligations.

While bad faith insurance claims can be challenging, Wisconsin law protects policyholders who suffer from unjust treatment by their insurer.

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